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presents

The Science  of Behaviour: 
How to Influence Purchasing Decisions

Date

April 30, 2019

LOCATION

Winnipeg Chamber of Commerce
259 Portage Avenue, 2nd Floor Winnipeg  R3B 2A8

Time

10:30 a.m. - 1:30 p.m.

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Ever wonder how to predict and influence your customer’s behaviour?

Join us on April 30th as Brendan Boehr, MS, BCBA will discuss the “when”, “why” and “how” people behave and how this impacts the way in which you market to them.

Kevin MacNeil our VP of Accounts will speak to why data should be driving your marketing; and how you can use data to get your message in front of the right person, at the right time and on the right platform. 

This seminar will leave you with the information you need to start influencing your customer’s journey. Our experts are on hand to answer any questions you may have.

Register to attend, or send your marketing team. 

(Please note we are limited to a 30 person capacity) 

Register Today

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10:30 a.m. Networking & Refreshments

11:00 a.m. 

The Science of Behaviour (ABA) with Brendan Boehr, MS, BCBA

What is ABA

How, Why & When People Behave

How Behavioural Data can Influence Marketing

Bans on Behavioural Influenced Marketing

11:45 a.m. Q&A / Lunch

12:00 p.m.

Influencing Purchasing Behaviour with Data by Kevin MacNeil, VP of Accounts

What is Data-Driven Marketing

The Importance of Clean & Clear Data

How Data Influences Your Customer Journey

Understanding Conversion through Optimization

12:45 p.m. Q&A

1:00 p.m.   Networking & Individual Breakout Sessions

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BRENDAN BOEHR, MS, BCBA

Brendan Boehr is one of 28 Board-Certified Behaviour Analysts in Manitoba. He has a Master of Science in Applied Behaviour Analysis and Organizational Behaviour Management from the Florida Institute of Technology.

Brendan is an experienced behaviour scientist and practitioner of applied behaviour analysis in clinical, organizational and research settings.

Brendan has filled many roles in this field, including behaviour technician, analyst, graduate teaching associate, independent contractor and public speaker; in Manitoba, Florida and Washington State.
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KEVIN MACNEIL, VP OF ACCOUNTS

Kevin MacNeil applies his passion for sales, mastery of data-driven marketing and deep understanding of audience conversion to help businesses deepen their customer relationships and improve their bottom line.

Kevin has been with Metric Marketing since 2009, as Vice President of Accounts, Kevin coaches our accounts team to identify client needs, challenges and the marketing strategies that align with the client's operational goals.  

As a graduate of the Asper School of Business, with a double major in Entrepreneurship and Marketing, Kevin fundamentally understands the marketing processes that help drive business growth. 

Connect on LinkedIN

REGISTER & ATTEND

Contact Us

291 Garry Street
Winnipeg, MB

P :  204 594 8299
E:  info@metricmarketing.ca

metricmarketing.ca 877.733.2181
291 Garry Street - 2nd Floor Winnipeg, MB, Canada R3C 1H9
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